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Brand Manager-Personal Care

Location
Glendale Heights, Illinois
Posted
7 Sep 2022

RESPONSIBILITIES

 

Market Analysis

Continually monitor and assess the market to understand:

  • Category sales performance
  • Competitive activity
  • Consumer trends
  • Product trends

Sales Analysis:

Work with Product Manager on monitoring brand performance by:

  • Reviewing sales reports; creating sales reports as needed
  • Analyzing sales trends and brand performance
  • Making recommendations for improvement

Product Innovation: Support portfolio expansion by:

  • Continually brainstorming new product/packaging ideas
  • Developing written product concepts
  • Preparing new product briefs
  • Collaborating with cross-functional partners to assess feasibility and begin product development
  • Managing key Marketing deadlines and deliverables in the product development process
  • Tracking cost calculations to support margin targets
  • Preparing Creative briefs, including product copy direction

Support of Resource Partnerships: Foster effective relationships with Marketing support through:

  • Participating in regular meetings
  • Ensuring clear communication
  • Identifying clear deliverables and providing necessary inputs for timely execution of projects

Brand Management: Maintain the equity of your brands with on-going attention to:

  • A clearly identified target consumer
  • A differentiated brand positioning
  • Compelling brand messaging and assets
  • Competitive product portfolio

 

  

REQUIREMENTS

  • Bachelor's Degree in Business and/or Marketing; Master's a plus
  • At least 2 years Marketing/Product Management experience in manufacturing environment; Consumer Products/Personal Care category preferred
  • Proficient in Microsoft Word, Excel and PowerPoint
  • SAP experience a plus
  • Experience at sorting/filtering data sets, and creating data charts
  • Experience with syndicated retail sales data
  • Effective written and verbal communication
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Details

  • Job Reference: 706060103-2
  • Date Posted: 7 September 2022
  • Recruiter: Universal Beauty Products Inc.
  • Location: Glendale Heights, Illinois
  • Salary: On Application